Some related posts from Technorati and Google.

[Ventureblog.com] VentureBlog: I even had one company pitch me at the Web 2.0 Conference that if all went well they would be acquired by Odeo (don't get me wrong, I'm a big fan of Ev's and I certainly think that podcasting is exciting, but it strikes me as a tad premature to bet your company's future on being acquired by a pre-revenue company). These folks are unabashed about their intention to be acquired and they are developing their software and services with an eye towards compatibility with their would-be acquirers.

 [Blackfriarsinc.com] The Blackfriars Blog: And high demand and little supply is good for building buzz about a new product (although companies like Apple often get trashed by the press for not anticipating demand when they launch hot products like new iPods or iMacs). But if we take success as winning share from Sony's Playstation franchise, this isn't going to be quite as merry a Christmas as Microsoft probably had hoped.

[Blog.holtz.com] a shel of my former self: So why not produce press releases for the press, written in news style (inverted pyramid) so they can be adapted quickly to trade publications and other vehicles, then produce a consumer version for the company website (or even delivered via a corporate blog)? The press release version would be readily accessible for anyone who wanted to read it on the media site, addressing any concerns about transparency.

Reflected tags on Technorati: Blog, Podcasting, Fresh Podcasts